Governmental Management Concept for Overcoming COVID-19 Pandemic in the Context of National Business Cultures

Document Type : Research Paper


1 Department of Management, Luhansk Taras Shevchenko National University, Starobilsk, Ukraine

2 Department of Economics, Marketing and Entrepreneurship, Luhansk Taras Shevchenko National University, Starobilsk, Ukraine,

3 Department of Economics, Marketing and Entrepreneurship, Luhansk Taras Shevchenko National University, Starobilsk, Ukraine

4 Department of Economics, Entrepreneurship and Enterprise Management, Oles Honchar Dnipro National University, Dnipro, Ukraine


In the article the absence of an institution for monitoring and substantiating a macroeconomic strategy for countering the COVID-19 pandemic and the inability of governments to adequately respond to the spread and deepening of the coronavirus crisis, which is characteristic in the modern world for almost all countries, has been identified. The managerial concept of government actions is substantiated using the behavioral theory in the context of national business cultures, which determines the choice of a behavioral imperative and regulatory decisions taking into account changes in the stability of economic management objects. The characteristics of the national business cultures of individual countries of the world are highlighted, which can act as stimulating factors in the fight against the COVID-19 pandemic and overcoming its consequences.


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